Lifted provides care services including live-in care, home care, personal care, dementia care, companionship care and respite care. The company was co-founded by Rachel Crook after her mum was diagnosed with dementia.
When my mum was diagnosed with dementia aged 56, I had to find care, but I had no idea where to start, Everything was so confusing and unreliable, and I hated that I didn’t know what was happening at home when I wasn’t there. I knew she deserved better, so I quit my job as a consultant with McKinsey & Company and joined Lifted.
I’m proud to lead a team that is using the power of technology to make life better for families like mine. I can’t wait for other families to experience it too. At Lifted, we understand how individual you and your family are, which is why our staff are trained to meet a range of needs from the comfort of your own home.
Rachel Crook – CEO